What Business Are You In?
I’m curious how you answer this question about your business. I’ve been thinking about this very question for the past 20 years…and I’ve been in several markets. I’ve had various different Corporations and Limited Liability Companies. I’ve sold various products and services – from Audio Visual Solutions to Marketing Services, from Medical Diagnostic Services to Spirits and for EVERY SINGLE BUSINESS, my answer has been the same.
The Frictionless Experience
If you watched the Super Bowl, you probably already know what Amazon Go is. If you didn’t catch the commercial, take 90 seconds to check it out. The commercial wasn’t filmed on a set…
The #1 Mistake Businesses Make When They Try To Gamify Their Customer Experience
Today I want to talk to you about the idea of gamification. Gamification is the process of adding game like features to your customer experience in order to improve the quality of the customer experience…
A Customer Experience That’s Lasted 150 Years!
When I was first getting started in the business world, I asked one of my mentors what I should do to ensure that I was successful.
He gave me two pieces of advice…
Customer Experience: The Way Businesses Will Win in the Future
For nearly 20 years, I’ve been teaching entrepreneurs, large corporations, retailers and hospitality execs about this thing called Customer Experience.
It never ceases to amaze me how many times I meet someone who tells me…
A Remarkable Experience at 30,000 Feet
I don’t know about you, but I fly pretty often. In fact, for a while, I was on an airplane at least once a week heading to a meeting, a conference, a workshop or to deliver a keynote. So, by virtually any measure, you could call me a frequent flier. On top of that, I actually have my private pilot’s license. I got that many years ago, and while I don’t fly as often as I like, I am pretty well-versed on flying, weather patterns, etc.
