We’re Jason and Drew, a couple of lifelong friends and theatre nerds turned serial entrepreneurs – and now the dynamic duo behind CXFormula. We met when we were five years old and often joke that we’re each other’s longest-lasting and most successful relationship.
Our journey to where we are now has been…not the traditional path to success. Who knew that a couple of Bachelor of Fine Arts degrees in theatre would lead us to build, run, grow and sell businesses across a vast spectrum of industries, from the tech sector, to marketing companies, to sleep diagnostic centers and even a race car company.
When we were teenagers, we would pick apart crappy experiences and talk about starting a company called “Making it Better. That dream was a constant in our lives, guiding our journey as we navigated through diverse businesses and industries. We were and still are passionate about evoking emotions, crafting strategies, and witnessing them yield the results we envisioned.
See, we learned early on that “experience” was the ultimate game-changer. After going our separate ways for college and jobs all over the world, we eventually came back together and brought our unique backgrounds in storytelling and psychology to the table and grew a company called Creative Realities – which used technology as a way to create remarkable customer experiences for retail and hospitality.
It turns out that the same principles used in show business to command standing ovations night after night can be applied to every business (on or offline), in every industry, in every country we’ve tested so far. This revelation became the underpinnings for our Kinetic Customer Formula, and we’re on a mission to “make it better” for fellow entrepreneurs, their teams and their customers.
We love working with, coaching, supporting and championing other entrepreneurs to grow and scale their businesses. We are working to impact 1,000,000 entrepreneurs to help them create the life they most want, a sustainable, thriving business, and a strong, confident, connected, happy team.
Whether you’re a Fortune 100 company or a budding entrepreneur, we’ve got the formula to propel you to new heights.
Join us on this exciting adventure, where every day is an opportunity to command a standing ovation, and every customer experience is a masterpiece in the making. Welcome to CXFormula – where business meets magic.
Let’s create a remarkable experience together!
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